Liverpool's Position Revealed in List of the World's Most Commercially Powerful Sports Clubs

The world's first real-time sponsorship evaluation engine, the POWA Index, has declared Liverpool as the fourth most commercially powerful sports club in the world, according to December rankings. The POWA Index measures what impact match performances have on a brand's commercial value compared to other brands through the use of artificial intelligence. With sponsors such as New Balance and Standard Chartered, the Merseyside team have leapfrogged ​Arsenal into fourth position. Much is due to... Via All the latest breaking football news, transfer rumours, analysis, and match reports - 90min http://www.90min.com/