West Ham 'Ready to Challenge' London Rivals as Famed Academy Undergoes Transformation

Former West Ham duo Jack Collison and Carlton Cole claim the club is looking to emulate the success of their London rivals after being appointed to the academy coaching staff. The Hammers academy has been known to bring through a number of exceptional talents over the years, with Rio Ferdinand, Frank Lampard, Joe Cole and Michael Carrick among a number of Premier League winners who honed their craft in east London. The success stories have dried up in recent years, with captain Mark Noble... Via All the latest breaking football news, transfer rumours, analysis, and match reports - 90min http://www.90min.com/